With summer almost at an end, we at TrimLab have been reflecting on all the good times we had these past two months. Starting in July, we were very proud to be involved with many brands that walked the runway and made the first ever New York Men’s Fashion Week a success. Public School shined with their line-up presentation, Unusual Suspects, where they debuted their customized zipper pulls and clean aesthetic for the upcoming season. Their line-up featured models and designer Waris Ahluwalia.
We hosted a number of events in July, but the greatest turnout was at the Fashion Group International’s Just Work It activewear panel: “Out of the Gym and into the Boardroom”. Our showroom was filled with interested FGI members and with good reason. The panel consisted of representatives from Levis, Macys, Under Armour and was moderated by Marshal Cohen of NPD Group, one of the sponsors of the event. Marshal summarized the key points discussed by the panel by stating – “so if you’re an activewear company who isn’t focusing on the lifestyle, comfort, technology, social media, fit, motivation or innovation, you need to catch up”.
With the end of July came the start of trade shows. We attended the City Source Manufacturer’s Showcase at FIT where we displayed our “Elements of Design” and mingled with new and emerging designers searching for new products and concepts. We kicked off August at the Pennslyvania Hotel for the DG Expo, a fabric and trim trade show. It was at that show that we proudly debuted our new line of Decorative Trimming. We will have the full product grouping installed in our showroom by mid September.
Just this past week, we hosted the second annual DENYC cocktail reunion. It’s a gathering where the current and past students of FIT’s Design Entrepreneurs Masters Class are able to reconnect, network and establish new relationships with their peers. A great time was had by all! We’ve been working on a schedule of new events and surprises for September. Stay tuned to see how TrimLab turns into a fashion haven for this seasons NYFW!